Here are the previous designs that have been created for the schools production. It all started with Bye, Bye, Birdie:
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Bye, Bye, Birdie, ©2006 |
When designing this logo, I wanted to convey the point of Hollywood meets small town. Having "Birdie" in the theater Marque lettering would draw your eye while putting it on a white poster, program cover and t-shirts that were printed for the cast and crew. I wanted a reflection of the Birdie to make it feel like it was on a stage. The lips that have been placed in the logo was to show the audience an important part of the story. The lips provided, belonged to a teacher at the school and is a very good friend of they company.
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Guys & Dolls, ©2007 |
The following year, Guys and Dolls was selected and the design became a bigger process. For this particular production, I wanted to bring Manhattan into the design itself. By having windows in the letters, and the two L's in Dolls as the two most recognizable buildings in lower Manhattan. I brought the Hudson river into the design under the letters which also crossed in the the story which takes place in the sewer in the second act. A turning point in the plot where the main character bets his friends. A gamble that pays off.
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Cinderella, ©2008 |
Next we have Cinderella, a classical story told by many over many years. In my design I wanted to have the object that is one of the most important parts of the story. The Clock, turning midnight when Cinderella must return home before turing back into her normal self. Which turns the story to the Prince who goes in search for her. I wanted a classical looking clock with a celtic font that would bring in the time period for which the story takes place.
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Seussical jr., ©2009 |
Last and not least, Seussical Jr. A fun production that brought to life the stories of Dr. Suess. After doing the research of the actual production on the Great White Way (Broadway), I wanted to bring that same style, but have it feel more like Dr. Suess. I searched high and low for the perfect font, but in the end it was better that I did it by hand. I brought in the pink fuzz ball which is another important plot device into the logo. Again the search was on for something that had the right consistency, ie. fuzzy. After looking for about a month it hit me...I had a nut cracker that was in my attic that I've had for a couple years. I took a picture of it, changed the color to pink and did some digital changes. Thus creating the pink fuzz ball. What's great about this design is that it works both with and without the pink fuzz ball. This depends on the format the logo would be printed on. Like a t-shirt, or a ticket.
For each production, a logo was created to be placed at the bottom of posters, and programs. A logo to represent the theatrical production side of ERMS. A very simple design that started out black for the first few production, then changed to have color. Simple, yet serves a very important function.